Products

Men's Solid Swim Trunks - Lilac

$ 49.00

Whether you're on the boat or sitting by the water, our bestselling men's swim trunks...

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Men's Solid Swim Trunks - Ocean Blue

$ 49.00

Whether you're on the boat or sitting by the water, our bestselling men's swim trunks...

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Men's Solid Swim Trunks - Rose Coral

$ 49.00

Our rose coral swimwear is sure to have you feeling the island life.    Quick...

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Men's Solid Swim Trunks - Seafoam Green

$ 49.00

Whether you're on the boat or sitting by the water, our bestselling men's swim trunks...

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Navy Red Trucker Hat

$ 28.00

Everyone loves a trucker hat! Featuring a Southern Lure logo patch on the front with mesh...

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Orange & White Rope Bracelet

$ 18.00

Southern Lure Rope Bracelet

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Pink Sunglass Strap

$ 7.95

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Red & Black Rope Bracelet

$ 18.00

Southern Lure Rope Bracelet

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Red Koozie

$ 4.50

100 % Neoprene koozie with imprinted Southern Lure logo on both sides.

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Red Rope Bracelet

$ 18.00

Southern Lure Rope Bracelet

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Red Sunglass Strap

$ 7.95

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Royal Blue Koozie

$ 4.50

100 % Neoprene koozie with imprinted Southern Lure logo on both sides.

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Royal Blue Rope Bracelet

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Southern Lure Rope Bracelet

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Royal Blue Sunglass Strap

$ 7.95

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Short Sleeve Cotton Tee Crab Shack - White

$ 30.00

Our 100% preshrunk cotton shirts, combined with a soft enzyme wash, double needle stitching throughout,...

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Short Sleeve Cotton Tee - Santa Fishing - Sky Blue

$ 30.00

Our 100% preshrunk cotton shirts, combined with a soft enzyme wash, double needle stitching throughout,...

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Short Sleeve Cotton Tee Chillin' - Sky Blue

$ 30.00

Our 100% preshrunk cotton shirts, combined with a soft enzyme wash, double needle stitching throughout,...

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Short Sleeve Tee Good In the Woods - Granite

$ 30.00

Our 100% preshrunk cotton shirts, combined with a soft enzyme wash, double needle stitching throughout,...

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Short Sleeve Tee Patriotic Sailfish - Pink

$ 30.00

Our 100% preshrunk cotton shirts, combined with a soft enzyme wash, double needle stitching throughout,...

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Short Sleeve Tee Surf Shack - Slate

$ 30.00

Our 100% preshrunk cotton shirts, combined with a soft enzyme wash, double needle stitching throughout,...

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Short Sleeve Tee All Tapped Out - Khaki

$ 30.00

Our 100% preshrunk cotton shirts, combined with a soft enzyme wash, double needle stitching throughout,...

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Short Sleeve Tee Bite Me - Granite

$ 30.00

Our 100% preshrunk cotton shirts, combined with a soft enzyme wash, double needle stitching throughout,...

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Short Sleeve Tee Shirt Keep it Cranky - Melon

$ 30.00

Our 100% preshrunk cotton shirts, combined with a soft enzyme wash, double needle stitching throughout,...

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SL Antibacterial Face Mask - Elliptical - Black

$ 12.00

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Southern Lure Adult Puffer Vest - Black

$ 69.00

The Southern Lure Puffer Vest combines style, comfort, and practicality. This lightweight, full-zip vest offers...

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Southern Lure Adult Quilted Vest - Navy

$ 69.00

The Southern Lure Quilted Vest combines style, comfort, and practicality. This lightweight, full-zip vest offers...

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SS Tee - Off Road - Dusk

$ 28.00

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Swim - Printed - Tropical Floral - Royal Blue

$ 49.00

Whether you're on the boat or sitting by the water, our bestselling men's swim trunks...

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Swim Trunks - Royal Blue

$ 39.00 $ 49.00

Whether you're on the boat or sitting by the water, these swim trunks will have...

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Teal Sunglass Strap

$ 7.95

Sunglass Strap

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Toddler - Long Sleeve Tee - Mullet Buck - Burnt Orange

$ 26.00

Our 100% preshrunk cotton shirts, combined with a soft enzyme wash, double needle stitching throughout,...

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Toddler - Long Sleeve Tee - Winging It - Slate

$ 26.00

Our 100% preshrunk cotton shirts, combined with a soft enzyme wash, double needle stitching throughout,...

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Toddler - Short Sleeve Tee - Electro Crab - Black Wash

$ 22.00

Our 100% preshrunk cotton shirts, combined with a soft enzyme wash, double needle stitching throughout,...

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Toddler - Short Sleeve Tee - Bronco Mountains - Dusk

$ 22.00

Our 100% preshrunk cotton shirts, combined with a soft enzyme wash, double needle stitching throughout,...

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Toddler - Short Sleeve Tee - Cruiser - Sky Blue

$ 22.00

Our 100% preshrunk cotton shirts, combined with a soft enzyme wash, double needle stitching throughout,...

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Toddler Crew Neck Fleece - Holidog - Red

$ 39.95

Introducing our Southern Lure Crew Neck Fleece – the perfect combination of style, comfort, and...

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